Our Slogan
The word “Oto-or” in Arabic is the plural form of “framework,” referring to boundaries or the basic structure of any foundation. As such, “OTR” signifies a company that provides a strong foundation, clear boundaries, and applies a comprehensive approach to its operations.
In English, the name represents a literal transliteration of the Arabic word “Oto-or” chosen by the founders as “OTR.” While it does not directly translate to “framework” or “Oto-or” in English, the addition of diacritical marks ( ُ ) on the first two letters and ( ْ ) on the last letter in Arabic was made
to reflect the name’s unique identity. Furthermore, the founders selected slogans that reflect the values embodied by the English letters as follows:
Ownership: Taking initiative and being proactive in carrying out tasks Trusts: Being honest, reliable, and dependable Resources: The ability to find or use alternative solutions
“We take Ownership, because we Trust we have the Resources”
